Reflections about Oiconomy Pricing in Social Media: Hordijk Groep B.V.

Hordijk Groep B.V. produces the jar for the pepper sold bij Verstegen (see examples).

Bastiaan Koenen, Sales Manager at Hordijk about Oiconomy: “It is a method to determine the true price of products in the supply chain: the extra cost for the sustainable version of a product. We did this with a jar of white pepper. This concerns the pepper, the glass jar and the cap that we make at Hordijk. We look at what the negative and positive contributions are and how we can optimize this. That also requires the necessary insight from our side.”

The collaboration between Hordijk and Verstegen is based on trust and dedication. Len Warmerdam, Senior Purchaser & Packaging Technologist at Verstegen explains: “A collaboration in which you strengthen each other and take on challenges that require investment. Within the chain you are dependent on each other in the field of sustainability. This requires the necessary willingness from all parties.”

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